Jörn Hendrik Ast
Craftsman
for New Work
As an organizational developer, I have been designing team interactions in transformation projects for over 12 years. With my Learning Journeys, my podcast and my books, I support leaders in personal development on the path to improve their work and career.
My attitude
Welcome to my site!
The questions surrounding the future of our working world have occupied me for a decade. For just as long, I’ve been moving deep into project worlds of startups, organizational development with medium-sized companies and corporations. And with my sleeves rolled up in front of groups with a wide variety of tools in workshop formats. Because I’m interested in answers to how the workplace of tomorrow will be run – and to do that, it’s essential to try out, discuss, and adapt methods. That’s why I see myself as a “Craftsman for New Work”.
Your challenges?
The demands on corporate leadership grow with every crisis and increasing complexity. Are these also your challenges?
Rethink work?
Hybrid work models, AI and new work methods are changing how we work. How do you master the apparent chaos of these complex project environments?
Rethink Leadership
Which methods are the right ones for implementation in transformation projects? Which strategies fit the company and how can leaders prepare ideally for them?
Transformation and stress
Many employees are increasingly stressed by the dynamic demands of an agile work environment. How do teams develop the necessary resilience in the face of high pressure to change?
My
solutions
As an Organizational Designer and Agile Coach, I stand for ways of working with a focus on team and customer centricity.
Personal Development
Success in transformation work always means self-leadership. As an experienced coach, I support teams and leaders in this process.
Agility
As a certified Product Owner and Scrum Master, I help you navigate the most complex project environments. Stop starting, start finishing.
New Work
More transparent forms of collaboration and equal distribution of knowledge, means following the New Work principles. I show you how to reinvent your organization.
Tools
My experience in developing and facilitating workshop formats ranges from working with students at universities to corporate departments and large groups of 200 people to leadership rounds and boards of directors. Here is a look into my toolbox:
Workshops for ideation
The number of ideas developed in my ideation and creative formats runs into the thousands. These include ideas for tourism services for entire German states, innovations for electric mobility for car manufacturers, business models of the future for energy suppliers and product ideas for startups.
Agile Transition Workshops
Basics of agile project management according to Scrum and answers to questions about scaling agile project structures.
Coach for startups in accelerator and incubator programs
Coaching for accelerator and incubator programs. Focus on sales coaching and acquisition training. Answers to questions on customer acquisition, negotiation of contracts, inbound and growth hacking strategies, sales funnel optimization, sales automation.
International in-house conference formats
Development of the supporting program, opening and closing games, moderator and host.
Teambuilding and leadership trainings
Strengths and competencies analysis with the careerhero typology I developed with the New Work Heroes. Visioning and definition of team values. Organization of team retreats, events and learning journeys.
Strategy workshop for the annual planning
Coaching for accelerator and incubator programs. Focus on sales coaching and acquisition training. Answers to questions on customer acquisition, negotiation of contracts, inbound and growth hacking strategies, sales funnel optimization, sales automation.
Sales training for Germany-wide branches
Development of suitable learning formats, group exercises and lectures, organization and implementation of the training as well as introduction of the OKR method on employee, team and executive level.
How I work
Overview of methods and tools with which I work successfully:
1) Stacey Matrix as orientation which method is useful in which company context. 2) Model for transformation resilience as a basis for the question of how teams develop the ability to master conflicts and crises. 3) Design Thinking process for the development of new products and services. 4) Flight Level Model for scaling agile teams.
Good Design
We love good design. And in addition to a well thought-out color concept, correct paper thicknesses and special fonts, design is also what drives our work in coaching sessions, online programs and books. This is definitely our maker energy at work.
Community
The idea of working together, be it in a coworking space (betahaus Yay) or through collaborations with artists and startups, flows through our work. It’s so nice to be certain of a vibrant community of Likeminds. You want to join? Feel free to contact us directly.
Self efficacy
The pillars of my work are coaching principles of personal development and potential development. With the career hero typology I developed, coaching programs and books, I want to reach as many people as possible and bring them into their self-efficacy.
New Work
I see it as my North Star, my Big Transformative Goal to be active for this question: “How does work become better for people?” New methods for work, agility and organizational design are my tools for this.
Planetary resources
The transformations we face as humanity are bigger than the question of how work changes, and yet the impact of the way we do business on our planetary resources is critical. The New Work Heroes see themselves as part of this transformation.
Customer testimonials
During the last 12 month, Jörn Hendrik supported us not only in enhancing our business abilities to create new business models, products and services. He also helped us to create and strengthen a working environment, which helps people to grow. Therefore, he focused on working on personal relationships first and methods and rituals second, which increased as a result our customer centricity as well as our innovation capabilities. Within all that, Jörn Hendrik always faces people with honesty and respect. Jörn Hendrik is a great facilitator, a trustworthy coach and an energetic driver of change and innovation!
Jörn brings in the most authentic and easiest way new focus, energy and spirit into teams by deep and trustful engagement with leaders and its team members. This allows him to introduce new thoughts and ideas to support teams when they unfold their potential to become empowered high-performing teams. When working with him, he showed high social skills to work with very culturally diverse teams – creative, collaborative and open-minded.
Jörn Hendrik was one of the Agile Coaches assigned to a VW project, where he played a critical role in supporting the setup of the MOD4 Neo project. He led two teams on Scrum and worked closely with other coaches to ensure that best practice was shared among teams and process was followed symbiotically. He is a great communicator, his skills for organization and understanding people were a perfect match. He really knows how to get people on side and is a great team player.
References
I am a certified Product Owner and Scrum Master (Scrum Alliance) and trained in the LeSS method, have been working with methods such as Design Thinking and Service Design for six years, mentor startups in various accelerator programs and advise as an expert in Social Recruiting, New Work and Sales.
Agile Coach for the Agile Transition project “Future of IT” in a scaled agile environment with 300 teams (12/2019-dato).
Agile Coach for SuedOstLink large scale project to design and build agile working model in scaled environment. (08/2022- date)
Agile Coach for the Digital Platforms cluster and its four associated teams in a scaled agile environment. (08/2020-08/2021)
Agile Coach for Volkswagens agile transition in MOD4/ID3 project for new series of electric vehicles in an international scaled project environment. (04/2018-06/2019)
Germany-wide sales training for 16 stores, team building, inbound sales funnel development, leadership coaching (10/2016-10/2021).
Freelance Scrum Master, Shadow Coaching (04-08/2017)
Digital Reputation Management Coaching for group-wide division heads (11/2016, 09/2017)
Team coaching for the Berlin based team in the areas of non-violent communication and personality development. (09/2022-dato
Partner / Network
Public
Relations
Through my work as a Craftsman for New Work, I became an author and founder of a publishing company. As CEO of New Work Heroes GmbH, I develop books and courses for today’s career orientation. I enjoy speaking on conference stages and guest lecturing at universities. In my weekly podcast, I speak to the career orientation of work today and interview interesting New Work players.
Speaker
Moderation and development of creative tools for the international group-wide HR conference (09/2016 Berlin, 09/2017 Berlin)
Author
With my heart project, New Work Heroes, I founded a publishing company in December 2016 and have published several books.
Lecturer
As a guest lecturer and expert, I hold seminars – among others at the FU Berlin, the Frankfurt School of Finance and the Macromedia University.
Contact
Contact me today to work with you to find new ways to approach New Work.
Jörn Hendrik Ast
+49 171 3695336
jha@joernhendrikast.de
Shall I call you?
